About us
Great adventures shouldn't be complicated to book.
Safari Fridays is changing the way people experience Africa by taking the difficulty out of booking a premium safari. Starting with Mara Fridays, we combine seamless technology, exceptional hospitality and unforgettable wildlife experiences.
We don't simply take people on safari. We create stories they tell for life.
Where we are going
Our vision
To become East Africa's most loved and most booked digital safari platform.
Our mission
To make unforgettable safari experiences accessible through technology, exceptional hospitality and professionally curated adventures.
What we hold to
Six things we do not negotiate on.
- Hospitality first
- Every guest feels valued.
- Excellence
- Premium experiences, every trip.
- Innovation
- Technology makes travel effortless.
- Integrity
- We do what we promise.
- Adventure
- Inspiring people to explore.
- Storytelling
- Every journey becomes a lasting memory.
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Every Friday. A new adventure.
A digital-first travel company making premium safari adventures simple, social and unforgettable — through scheduled departures, seamless booking and exceptional hospitality.